Press Release
The Niagara IceDogs are pleased to announce that we will be joining
the Brock Badgers to bring the Coach4Food initiative back to the Niagara
Region for a second straight year.
The Coach4Food program was started by Tom Hedican in North Bay in
2005 and has grown from raising 1,000 pounds of food the first year to
an amazing 108,000 pounds of food in their last efforts. The IceDogs
were proud to be among the teams selected by Tom to join in this program
when it expanded outside of North Bay for the first time last year.
The expansion was made possible by a grant from the Ontario Trillium
Foundation.
"Given the increasing number of children that are relying on food
banks for their food security it is very rewarding to see young people
reaching out to their peers to ensure each and everyone goes to bed with
a full tummy each and every night" said Betty-Lou Souter, CEO of
Community Care, St. Catharines and Thorold. "Coach4Food is a program
that goes beyond the borders of Niagara to ensure all children have the
same privilege so many of us take for granted. It is heartening to see
Niagara embrace this program with the IceDogs and the Brock Badgers"
The way the Coach4Food program works is the IceDogs and Badgers work
with local minor hockey teams to help collect food and cash donations to
go to local food banks. In return the IceDogs and Badgers are working
together to help provide some great incentives for minor hockey teams to
participate.
The Niagara IceDogs will invite the top five collecting teams (min.
500 lbs. food and/or cash equivalent) out to join the IceDogs for their
New Year’s Eve game on December 31st, where they will
recognize each area’s top donating team and the overall Coach4Food
efforts. The players and their families will also be able to join the
IceDogs and other fans for a post game skate immediately following the
game. On top of that, the Brock Badgers and head coach Murray Nystrom
will also come out and help run a practice for each any team that
participates in the Coach4Food initiative.
"We are extremely proud to be a part of the Coach4Food initiative
again this year," said IceDogs owner Bill Burke. "It is important for
the IceDogs organization to give back to the community in every way we
can and to be able to once again support our area food banks is very
important to us."
"We believe in this important cause," said
Brock men's hockey coach Murray Nystrom. "This is a great community
partnership, and as community leaders and role models it is important
for our student-athletes to give back and support our local
communities.”
This initiative is for all minor hockey teams across the Niagara
Region and what we feel is a key part of this program is that all the
food and money donated to the program will stay with the local food bank
in the donating team’s area. For example, if a team in St. Catharines
donates; the donation stays in St. Catharines, if a team in Niagara
Falls donates; the donation stays in Niagara Falls, etc. By doing this,
we are helping spread the donations throughout the region and hopefully
helping as many people as possible.
To participate in this program, each player from participating teams
is encouraged to collect food and/or money donations and then bring
those donations to their local food bank. Once there, the food bank
will weigh their donation (financial donations are $1=1.5 lbs.) and then
fill out a form confirming your donation. The forms will then be
totaled up and to determine the top donating teams
This initiative kicks off Thursday, November 15th and donations will be accepted for the program until Friday, December 21st.
We feel that this is a great initiative that we are proud to be a
part of and we look forward to hopefully growing on last year's total of
8,000 lbs. raised!
We have heard nothing but great things about last year's program and
we hope that this program can continue to help bring needed support to
food banks throughout the Niagara Region.
About The Ontario Trillium Foundation
The Ontario Trillium Foundation is an agency of the Government of Ontario.
A leading grantmaker in Canada , the Ontario Trillium Foundation
strengthens the capacity of the voluntary sector through investments in
community-based initiatives. An agency of the Government of Ontario, OTF
builds healthy and vibrant communities. For more information, please
visit the website at: www.otf.ca
(Nathan can be reached at nathanfournier@mainehockeyjournal.com)
Friday, November 16, 2012
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