Post Foods and the CHL treat cereal lovers to hockey’s future stars

Press Release

November 12, 2013 – Toronto, ON – Post Foods Canada and the Canadian Hockey League (CHL) are teaming up once again to bring major junior hockey’s stars to breakfast tables across the country. Fans of the Western Hockey League (WHL), the Ontario Hockey League (OHL) and the Quebec Major Junior Hockey League (QMJHL) can collect up to 24 unique hockey cards and six unique collectable boxes as part of the Post Exclusive CHL Collector’s Edition Series when they purchase specially marked boxes of Family Size Post cereals.

Consumers may select one set of four cards to have mailed to them with each specially marked box. Participating cereals include Shreddies, Honey Shreddies, Sugar Crisp, Alpha-Bits and Honeycomb, while supplies last. In addition, consumers can enter for a chance to win a trip for four to the 2014 MasterCard Memorial Cup.

“Hockey fans of all ages can’t get enough of our collectible series of junior hockey stars,” said Jennifer Dumoulin, Director of Marketing, Post Foods Canada. “We’re thrilled to continue this great partnership with the CHL and its three leagues to showcase our game’s top prospects.”

“The CHL is excited to continue its partnership with Post Foods,” said David Branch, CHL President. “Like Post Foods family of cereals, CHL teams are an integral part of Canadian communities and we look forward to showcasing student athletes and rising stars of the CHL to fans across the country again this season.”

Post Exclusive CHL Collector’s Edition Series Hockey Cards:

QMJHL:

William Carrier (Cape Breton Screaming Eagles)

Laurent Dauphin (Chicoutimi Sagueneens)

Jean-Sebastien Dea (Rouyn-Noranda Huskies)

Adam Erne (Quebec Remparts)

Frederik Gauthier (Rimouski Oceanic)

Marc Olivier-Roy (Blainville-Boisbriand Armada)

Gabryel Paquin-Boudreau (Baie-Comeau Drakkar)

Emile Poirier (Gatineau Olympiques)

OHL:

Aaron Ekblad (Barrie Colts)

Brendan Gaunce (Belleville Bulls)

Bo Horvat (London Knights)

Connor McDavid (Erie Otters)

Sean Monahan (Ottawa 67's)

Darnell Nurse (Sault Ste. Marie Greyhounds)

Nick Ritchie (Peterborough Petes)

Tom Wilson (Plymouth Whalers)

WHL:

Madison Bowey (Kelowna Rockets)

Mathew Dumba (Red Deer Rebels)

Morgan Klimchuk (Regina Pats)

Curtis Lazar (Edmonton Oil Kings)

Josh Morrissey (Prince Albert Raiders)

Derrick Pouliot (Portland Winterhawks)

Ryan Pulock (Brandon Wheat Kings)

Hunter Shinkaruk (Medicine Hat Tigers)

 (Nathan can be reached at nathanfournier@mainehockeyjournal.com)